Privacy
Last updated 29 August 2026
The short version
Reading this site anonymously is the default. Nothing is stored about you until you either say yes to analytics or send us something yourself — a brief, or a booking. We do not sell anything to anyone, and there are no advertising trackers on this site at all.
Analytics
We use Google Analytics to see which pages people actually read. It only starts storing anything after you press Allow — before that it runs in a consent-denied mode that sets no cookies and keeps no identifier for you. What we look at is aggregate: page views, rough location by country, which link brought you here. Google does not get to use any of it for advertising; those settings are switched off in code, not just in a dashboard. You can change your mind at any time.
The spam check
The project brief is protected by Cloudflare Turnstile. To tell a person from a script, Cloudflare sees your IP address and some technical signals from your browser, and may leave a short-lived token so it does not have to ask twice. It is not used to profile you or to advertise to you. Without it, the form would be filled in by bots within a week.
Booking a call
The calendar on the booking page is Cal.com, embedded here. When you book, your name, email and chosen time go to Cal.com and into our calendar, so that both of us get a reminder. Cal.com is the data processor for that step and their own privacy policy covers it.
What we never do
No advertising pixels. No selling or sharing your details. No newsletter you did not ask for. No dark patterns in the consent box — No thanks is a real answer and it is remembered.
Your choices
You can turn analytics on or off whenever you like, and clearing your browser storage for this site resets the question. If you want to know what we hold about you, or want it gone, say so in a reply and it is done — no form to fill in.